Helping new born calves reach their full producing potential.

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Natural +

Preventative

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Our Products

Every ingredient has been researched and sustainability sourced to ensure effectiveness. The production process takes place in a commercial manufacturing plant to guarantee consistency and quality standards.

Powerful Ingredients

What we stand for

CRAFTSMANSHIP

 QUALITY

HONESTY

STRONG BELIEFS

LEARNING

OUR STORY

& VISION

Founded upon the love of agriculture and animals, ARU is a leading resource in education and innovation in the all-natural care of domestic animals.


For generations we’ve used herbs and ingredients from the Earth to cure and treat metabolic dysfunction. At ARU it is our passion to remove the “voo-doo” by qualifying herbs and ingredients through scientifically backed preventative treatment.

QUALITY & CRAFTSMANSHIP

These custom made products are consistently, reputably, and locally hand sourced.


Each product is sure to be environmentally friendly, sustainably sourced with consistent results.


ARU strives to align itself with people and products that are upstanding, honorable, professional, knowledgable, and consistent in production.

Don’t take it from us, see what our customers have to say…

“The AUR calf tube is our #1 go-to solution for early calf health in newborns. It's easy-to-use and calves seem to enjoy the delicious flavor, and when the calf feeder comes to the next feeding the live ones are easy to differentiate from the dead ones”


~ Jonas

“We have used competing calf paste products at birth for several years with good success but when our go-to was no longer available we struggled to find a product to replace it that provided the same or better results. When we would find something that worked decent it was more expensive. When we tried Start Baby by ARU we found a product that provided the consistent results we wanted at a price point we liked."


~ Peter

“I had several calves that had scours and were just looking “blah”, I gave them a tube of Start Baby a couple of days and after about a week they were over the scours and were looking much spunkier.”


~ Karen

“ARU Start Baby is the calf product my clients use in their calf programs starting on day one.  ARU Start ensures the calf is getting the start it needs to help overcome the challenges we all know it is going to face in the days to come. The product is formulated to give the calf a packed dose of microbes, probiotics, essential oils, and vitamin B-12 that gives the calf a boost in life.  I would recommend that this product be added to every calf program because it has helped my client's calf programs to be even more successful.”


~ Scott Holloway, Twin Oaks Farms

“We have been having trouble with scours in calves from 5 to 14 days of age. Our normal defense protocol was to first use Trishield with a Tristart paste, but we were still having issues. A friend of mine then suggested that ARU Start Baby be given at birth or when the calf starts to show signs of sickness. We gave it to four calves at birth - 2 did not get sick and 2 did. The two that had gotten sick, we were able to give them a tube and the two sick calves snapped out of it within 12 hours. ARU Start Baby will be in my toolbox from now on. No need for antibiotics with these 6 calves!”


~ Bill & Amber Koopmeiners, Upsala, MN

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